From left: Somchai Songwatana of Flynow, Polpat Asavaprapha of ASAVA and Chanachai Jareeyathana of FRI27NOV
Siam Paragon Bangkok International Fashion Week 2022 (BIFW2022), the driving force behind the Thai fashion industry, is back from 21 - 25 September 2022 at Siam Paragon, Siam Center and Siam Discovery. The showcase will feature over 15 top-notch Thai fashion houses and new generation designers.
Split into three, this celebration of Thai fashion takes the form of ‘world-class fashion week on the grand runway’ at Siam Paragon, the ‘Visionary Stage’ to support new fashion talents at Siam Center, and at Siam Discovery catch ‘global fashion trends through world-class designer labels’.
Siam Paragon - the Grand Runway, 21-25 September 2022: Expect presentations by Absolute Siam presented by ZEPETO: Sculpture Studio x Waterandother x Fill in the Bag, Asava, Flynow, Fri27nov, Greyhound Original, Issue presented by TAT, Kloset, Leisure Projects, Nagara, Painkiller Atelier presented by Seiko 5 Sports, POEM Presented by Purra, TandT, Vatanika presented by Lexus, Vickteerut and Vvon Sugunnasil. In addition, each brand presents its latest collection featuring top models and celebrities.
Siam Center - Visionary Stage, 22–25 September 2022: Siam Center The Ideaopolis is the fashion hub of Thai designer fashion, driving new brands to success for more than 48 years. Siam Center continues to promote the young generation of Thai designers by collaborating with the Office of Commerce in Khon Kaen Province to host this “Visionary Stage.” Featured are works of fashion students from more than ten leading universities and institutes across the country: Suan Sunandha Rajabhat University, Ubon Ratchathani University, Bangkok University, Rajamangala University of Technology Srivichai, Songkhla, College of Creative Industries - Srinakharinwirot University, Khon Kaen University, Thammasat University, Mahasarakham University, Rajamangala University of Technology Phranakhon, and Chanapat International Design Institute. The selected works will be exhibited in the Absolute Siam store at the Siam Center and via ONESIAM SuperApp. Popular brands in Siam Center will also present their collection on the Fashion Visionary Stage, including ALAND, Boy London and Frank Garcon.
Siam Discovery – Global Fashion Trends, 21 & 23 September 2022: Siam Discovery The Exploratorium, reinforces its positioning as a leader of innovation and creativity, showcasing fashion trends with “Siam Discovery The Future of Fashion.” Fashion gurus will unveil special must-have collections this season. Discover world-class brands from Club21 like Comme des Garcons, Diesel, Paul Smith, A|X Armarni Exchange and Acne Studios, Y-3, Alexander Wang, 3.1 Phillip Lim, Jacquemus, Thom Browne, JW Anderson, and more.
Plus, fashion enthusiasts worldwide can also experience fashion in the Metaverse through collaboration with international partners.Digital Fashion Week and NXTinteractive, Singapore, will present the first Metaverse fashion week at ‘Meta Jupiter.’ In this virtual space, people from all over the world can experience BIFW2022 with a Live streaming runway show, create avatars, take virtual photos and enjoy gamification. In addition, Zepeto, a virtual world platform with over 200 million users worldwide, will feature a virtual fashion show wherefashionistas from all over the world can showcase their creative Metaverse fashion design. The winning designs will be made into a physical outfit to showcase on the BIFW2022 runway at Siam Paragon.
For more info and show schedule click here.